Increasing Local Visibility for a Small Business with Local SEO
Client: Bella’s Bakery – A Local Artisan Bakery
Industry: Food & Beverage
Challenge:
Bella’s Bakery struggled with low foot traffic and visibility in their local community. They wanted to increase their online presence and attract more customers through local searches.
Solution:
We implemented a comprehensive Local SEO strategy, including:
- Optimizing the bakery’s Google My Business profile with accurate details, engaging images, and regular updates.
- Conducting keyword research and targeting terms like “artisan bakery near me” and “best pastries.”
- Building citations on local directories and acquiring positive reviews.
- Creating location-specific content to boost rankings.
Results:
- 120% increase in local search traffic within 3 months.
- Ranked in the top 3 Google Map Pack for relevant keywords.
- 85% increase in foot traffic and a 40% boost in revenue.